From Local to Live: How to Publish Your Adobe Express Add-on
You’ve built your first Adobe Express add-on. It works perfectly on your local machine.
Now comes the big question: How do you get it into the Adobe Express Add-ons Marketplace so thousands of users can discover and use it?
In our latest video, Fardeen Mansoori, a developer who has successfully published six Adobe Express add-ons, walks you through the complete publishing journey — from early testing to seeing your add-on live in the marketplace.
If you’re new to the Adobe Express ecosystem or getting ready to ship your first add-on, this video is a must-watch.
What the video covers
Publishing an Adobe Express add-on can be broken down into three clear phases, and the video explains each one with practical, real-world advice.
1. Beta testing with real users
Before submitting your add-on for review, it’s critical to test it outside your local environment. Fardeen shows how to create a private link for your add-on and share it with a small group of testers. This phase helps you:
- Catch bugs you may have missed
- Identify UX issues early
- Gather feedback on functionality and metadata
- Make the review process smoother by fixing major issues upfront
You’ll also learn how to package your add-on correctly and why it’s worth polishing your icon, name, and release notes — even for a private build.
2. Submission and review
Once your add-on is tested and refined, it’s time to submit it for approval. The video walks through the assets you’ll need, including:
- Icons and screenshots
- Short summary and full description
- Keywords for discoverability
- Add-on package and language support
Fardeen also shares tips on creating effective screenshots, writing clear descriptions, and avoiding common reasons for rejection — such as poor user experience, unresolved bugs, or brand guideline violations.
3. Publication and beyond
After approval, your add-on goes live in the marketplace, where users can discover, install, and start using it. But publishing isn’t the end of the journey. The video shows how to:
- Track downloads and usage through analytics
- Use insights to improve your add-on
- Continue iterating with new features and fixes
- Think about long-term growth and user adoption
Why you should watch
This video doesn’t just explain what to do — it explains why each step matters. If you want faster approvals, better reviews, and a stronger foundation for your add-on, Fardeen’s advice will help you get there.
👉 Watch the video to learn how to confidently publish your Adobe Express add-on — and take the next step in growing your developer journey.
Happy building — and see you in the marketplace!